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Launchpad6 - Aaron Beashel

Launchpad6

Co-founder and Head of Marketing

Launchpad6 is an online video platform that allows customers to instantly launch customizable video sites.

The backstory

As one of the founding members of the company, I was tasked with building our entire go-to market function from the ground up, with a sales & marketing budget of just $1000 per month and no other people to help me execute.

Work

As the sole person focused on sales & marketing, I was tasked with creating our entire customer acquisition machine from scratch.

DESIGNED BRANDING

Designed the company branding, including logo, fonts, colours, graphics and more.

BUILT MARKETING SITE

Built the marketing site myself, including devising messaging, writing copy, designing graphics & optimizing for search.

DEVELOPED LEAD GENERATION

Wrote eBooks, developed gated demo sites and devised contact sales mechanisms to capture leads.

IMPLEMENTED SALES PROCESSES

Designed a measurable, scalable sales process and implemented Salesforce Sales Cloud.

SCALED DEMAND GENERATION

Setup Google Adwords, wrote blog posts & managed social media accounts to drive demand and generate leads.

BUILT AND MANAGED A TEAM

As co-founder, I was instrumental in the hiring & leading of the wider team that developed the product and supported customers.

Results

The Go-To Market systems and assets I created were directly responsible for closing deals with hundreds of customers.

Let's grow your SaaS company together
I'd love to hear about any available opportunities
Let's talk